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Digital product articles

Using personas in technology projects

If user personas are so important, then why don’t we make better use of them?

Personas are one of the most overlooked, yet critical parts of developing any solution. In this post I’d like to re-make the case for the...
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Integration rather than development

Should we think of ourselves as ‘integrators’, rather than ‘developers’?

We often start by asking the question 'what do we need to build?', but should we start by asking what we can integrate?...
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Are mobile apps dead?

Are mobile apps dead?

With mobile web technologies in top form and big names announcing their migration away from native apps, what does the future hold for the mobile...
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Codeless development - too good to be true?

Codeless development – too good to be true?

What is the codeless movement? Which platforms are out there? And what are the strategies that you can employ to develop solutions with minimal to...
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